Showing posts with label popular brand. Show all posts
Showing posts with label popular brand. Show all posts

Friday, September 27, 2013

Marlboro Man


Marlboro man is American cowboy and main character of Marlboro country, the best cigarette advertisement of the century, world recognized cigarette advertisement character, masculine trademark and macho icon. Marlboro man is the ad embodiment that was used by tobacco producer Philip Morris for the Marlboro cigarettes that primarily was a lady smoking brand.

The history of Marlboro man begins in 1954. The parent father of Marlboro Man was Leo Burnet- advertisement agent. P. Morris Tobacco Company introduced an innovation in producing of Marlboro cigarettes. This novelty ought to result a 3600 change of target smoking tobacco group.


This was the Burnet’s main purpose in creating the advertisement for new Marlboro cigarettes. Looking for the resolution, Leo had done a brainstorming: “What’ the masculine symbol people can think of?” This seems to be a reasonable and successful idea. The answer came from the wild New Mexico, Ranch in Cimarron that was “a real cowboy on his chaps and horse”. In 1972, this tobacco ad brought to Marlboro cigarettes the rank of world best selling tobacco product .And most famous one too. Every image of a cowboy, western landscape and/or red color keeps in mind the Marlboro trademark and it doesn’t matter if these images are accompanied or no by slogan or brand name.

Marlboro man that lives in Marlboro country becomes the symbol of freedom, wildness and independence. The famous cowboy is placed on the first place from the “101 most influential people who never lived” in Imaginary Luminaries. It also was claimed “the brand image of the century”.

The roles of the Marlboro man were portrayed by famous people as : actor and author William Thourlby (the first Marlboro Man), Quarterback Charley Conerly, Darrell Winfield, Dick Hammer, Brad Johnson, Bill Dutra, Dean Myers, Robert Norris, Wayne McLaren, David McLean and Tom Mattox.

More Info

  1. Katie Connolly. "Six ads that changed the way you think". BBC.
  2. Vintage Ads: 1975 "Marlboro Country" ad campaign
  3. Kilgannon, Corey. "Face of Marlboro Prefers to Be Alone". New York Times. 
  4. "An Ex-Marlboro Man Who Can Really Ride, Brad Johnson Adds Sigh Appeal to Always". People.
  5. 28 May 2001 "Malboro Manslaughter"

Wednesday, March 6, 2013

Camel Worldwide: Discover More








Wednesday, November 16, 2011

Marengo Style, Marengo Brand


Marengo cigarettes became popular due to their perfect, long lasting taste and an impressive smoke. Nowadays Marengo are available in four different varieties: Marengo Forte, Marengo Legato, Marengo Piano and Marengo Slims. All these cigarettes differ in taste, strength and flavor. Forte is a more strong variety, Legato – has a softer taste, Piano – the lightest variant and finally Sims, which differ in size and possesses a soft and pleasant taste that is a special variant for women smokers.
These fags are classified as tobacco products of American Blend type and are produced in accordance with all European standards. The selection of raw materials was conducted under control of the well-know Swiss company "P. Lehmann Consulting". About 30 sorts of tobacco and special components are contained in Marengo cigarettes, which guarantee a pure, saturated and soft taste.
The name of the given brand comes from the Battle of Marengo, which took place on June 14, 1800 between French forces under Napoleon Bonaparte and Austrian forces near Italy, which was one of the significant battles of those times.
Marengo predominant colors are: white and black, which are associated with purity and elegance.

Thursday, September 29, 2011

Korean world-famous cigarette maker


The Korean division of the world-famous cigarette maker has been adding new brands to its premium cigarettes portfolio with flagship Dunhill on cigarette-store.biz and Kent on cigarette-store.biz brands trying to grow revenues amid rising social stigma.

Kent is the second-best selling premium cigarette brand across the world – excluding the United States and China – offered in more than 80 countries

For its Dunhill brand family, BAT created several innovative product lines, such as Dunhill Nanocut, Dunhill Fine Cut and Dunhill Switch, and launched new packaging for classic Dunhill with “Reloc” technology.

Another core segment for the company is Super Slim cigarettes.

Dunhill Nanocut and Fine Cut are intended to hit the booming market of Super Slim cigarettes currently enjoyed by Esse cigarette brand manufactured by KT&G.

Wednesday, February 9, 2011

Marlboro cigarettes advertisements


Marlboro is a trademark of cigarette made by Philip Morris USA (a branch of Altria) within the US, and by Philip Morris global (now separate from Altria) outside the US. It is well-known for its billboard advertisements and magazine ads of the Marlboro Man.Philip Morris, a London-based cigarette manufacturer, created a New York subsidiary in 1902 to sell several of its cigarette brands, including Marlboro cigarettes.

By 1924 they were publicity Marlboro as a woman's cigarette based on the slogan "Mild As May".The brand was sold in this capability until World War II when the brand faltered and was temporarily removed from the market. At the end of the war, three brands emerged that would establish a firm holds on the cigarette market: Camel, Lucky Strike, and Chesterfield. These trademarks were supplied to US soldiers during the war, creating an instant market upon their return.

During the 1950s Reader's Digest magazine published a series of articles that linked smoking with lung cancer. Phillip Morris, and the other cigarette companies took notice and each began to market filtered cigarettes. The new Marlboro with a filtered end was launched in 1955. In the early 1960s Philip Morris invented "Marlboro Country" and distilled their manly imagery into the rugged cowboys known as the "Marlboro Men." The brand is named after Great Marlborough Street, the location of its original London Factory. Richmond, Virginia is now the location of the largest Marlboro cigarette manufacturing plant. Mild Seven is the second most popular cigarette in the world, and with good reason. It has become more and more in demand. This is the premier brand of Japan Tobacco and is still Japan’s favorite smoke.

Thursday, April 23, 2009

Thursday, April 16, 2009

Tobacco Companies Violate the New Tobacco Rule

Smoking was banned in many countries but Tobacco Companies continue to attract young people by producing cigarettes in cute and fashionable packages. That’s why researchers consider that Tobacco Industry violate the new tobacco rules. Under the new Tobacco Hazard Prevention and Control Act that took effect on January 11th, businesses can be fined if they encourage the purchase of cigarettes by means of advertisement posters, electronic panels, animation, bonus points or any discount program, placing more than one box of cigarettes on the counter and selling candies, snacks or toys in the form of cigarettes.

Despite the vigorous regulations, tobacco companies still market fruit-flavored cigarettes to young ladies to give the impression that smoking these cigarettes has the same health benefits as eating fruit, said scientists.

Lin Ching-li, director of the foundation’s Tobacco Control Division, reported: "Many young ladies, perhaps because they are unable to consume enough servings of fruit, believe that by smoking peach cigarettes, they are getting the same amount of nutrition as they would from a real peach. This is completely wrong, but young ladies pass it on to each other and create this kind of misconception."

Wednesday, March 25, 2009

Davidoff most luxury things

Davidoff brand is most luxury things. There are excellent cigars, cigarettes and pipe tobacco. Beautiful accessories that are embodiment of elegance of quality are also produced under Davidoff mark.
Everything that is produced under Davidoff brand are worldly recognized as of premium quality. All tobacco products of this company brand are shadowed under same brilliance star.
Mentioning trade name “Davidoff” first that comes into mind is luxury. This is referred to Davidoff cigarettes too. They are beyond doubt from superior tobacco that was created for smoking persons that wish to taste beauty of life.
Blend of Davidoff cigarettes is of time-experienced quality that becomes a prominent international tobacco brand name of this famous firm.
Emotions that offer this cigarette brand are full of outstanding fragrance that is accompanied by delicate flavor. Taste of Davidoff smoking cigs you will never forget or compare.
It is very hard to render luxuriousness and elegance of Davidoff smoking tobacco using words from nowadays vocabulary. This cigarette brand will be undeviating placed on premier rank on tobacco markets from entire world forever.
The prototype of Davidoff tobacco brand is allied in elegant hard packs that are differentiated in colors and smoking taste. This premium tobacco is presented in variety of Davidoff Classic, Davidoff Lights and Davidoff Slim Lights.
These smoking cigarettes are different in color, but not in gorgeousness of quality.


Wednesday, March 4, 2009

Images of a Camel Joe

The city of Paris court dismissed the claim of opponents of smoking groups to the American tobacco giant RJ Reynolds, which produces cigarettes under the brand Camel.
The National Committee of smoking opponents argued that the use of ourcigarettes.biz/camel-cigarettes.html 15 - ty packaging options with various images of a camel, Joe - a very attractive image of a juvenile - encouraged children and adolescents to gather full "collection" Camel packs.
However, the court dismissed the claim, stating in its decision that "although the law and prohibits advertising, promotion and free distribution of tobacco, it could not determine which images are used in the presentation packs, except for the mandatory placement reminder of the negative impact of smoking on health."
Nevertheless, the court charged the RJ Reynolds Tobacco 8 thousand euro fine and 1.5 thousand euro compensation of losses due to the fact that the company has changed autocratically text warning on the dangers of smoking, millions of reams of Camel, attributing at the beginning "in accordance with the law 91-32. Changing text, in the opinion of the judges, has led many consumers less serious about prevention.

Wednesday, February 18, 2009

Vogue - one of the most popular cigarettes

British American Tobacco Russia began delivery of cigarettes at retail point of the main line of Vogue Cigarettes in an updated tutu.

Vogue Bleue, Vogue Lilas Vogue Menthe, and the new model will appear at the Russian stores at the end of August 2007, the first time they will be packaged in foil with a picture of the old design. Also in the stack of nested liners information on the changes in the basic line of Vogue Cigarettes. In mid-September launch of the updated Vogue Cigarettes will be supported by an advertising campaign in the press and points of sale.

Russia - the second since Ukraine's market, where three major version change Vogue Cigarettes. Updating stamp design happens in all markets "British American Tobacco."

"Vogue - one of the most popular in Russia, women's cigarette class premium." That's why Mark always strives to match the mood of its customers. becoming more modern and fashionable, Vogue followed its discerning tastes of the audience "- said Mark Herman, head of the department of consumer marketing" BAT Russia. "

Restarting only affect the external appearance of tutus, receipt, gum and nicotine content in Vogue Bleue, Vogue Lilas and Vogue Menthe remain the same. Maximum retail price updated Vogue is 44 rubles.

Mark Vogue first appeared in Germany in 1987 and in 1990, Vogue Cigarettes were represented in Russia, where cigarettes were the first super slims format on the market. During the first semester of 2007, Vogue took 8% premium segment of the Russian tobacco market and 18% of the growing podsegmenta super slims.